Consumer web product

Specimen 02

Lokum

Neighborhood intelligence for home buyers — check how you’ll live at an address (transit, schools, shops, noise cues, barriers) before you buy, not after the keys are in hand.

Web · Consumer · PropTech · Maps

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Lokum landing — address check for home buyers
Lokum neighborhood layers and product surface

Overview

Lokum is LunexLab’s second consumer product after Fubble VPN: a web app that turns an address into a readable neighborhood report. Buyers get walk times to transit, schools, parks, and shops, plus noise and access cues from public map layers — framed for decisions, not listing fluff.

The product ships live at lokum.lunexlab.com with a free one-address check and paid unlocks for deeper market layers. Design and engineering stay in-house; the LunexLab site documents the studio behind the build.

The challenge

Property portals sell the flat. Walkability tools sell a score. Home buyers still ask: how will I live here day to day? They need cited layers — transit, schools, shops, noise, barriers — without inventing trust signals or burying the answer behind an account wall.

Approach

  • Lead with a free address check: OSM amenity layers and foot times from the pin.
  • Keep the report reopenable for a week so buyers can compare without new API spend.
  • Gate paid market/housing depth behind unlock — free layers stay visible.
  • Ship as a real product subdomain under LunexLab, linked from Fubble when markets differ.

Outcomes

  • Live consumer web product for neighborhood due diligence.
  • Clear free vs paid story: OSM layers free; deeper housing intel on unlock.
  • Studio discovery path from lunexlab.com/work/lokum/ to the product URL.

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